Product Manager, Marketing Technology
New York Times — Marketing
We're looking for a product manager to lead workstream planning and delivery for our ongoing marketing technology engagement with The New York Times. You'll own the roadmap for AI-powered marketing systems, translate stakeholder needs into clear specs, and keep a cross-functional team shipping on cadence.
What you'll do
- •Own the product roadmap for AI-driven marketing tools and systems across the engagement
- •Translate stakeholder requirements into clear briefs, user stories, and acceptance criteria
- •Run sprint planning, standups, and retrospectives with a small cross-functional team
- •Coordinate with NYT marketing leads to prioritize initiatives against business impact
- •Define success metrics for each workstream and report on progress to both internal and client leadership
- •Identify opportunities to apply AI to marketing workflows — content production, audience targeting, campaign optimization
- •Manage scope, timeline, and trade-off decisions with minimal escalation
What we're looking for
- •5+ years of product management experience, ideally in marketing technology or media
- •Experience working on contract or agency engagements with enterprise clients
- •Strong understanding of marketing operations — campaigns, content pipelines, audience systems
- •Comfort with AI/ML concepts and how they apply to real marketing workflows
- •Excellent written communication — you write specs that engineers actually want to read
- •Track record of shipping in ambiguous, fast-moving environments
- •Experience with tools like Jira, Linear, Notion, or similar for project tracking
Nice to have
- •Background in media, publishing, or subscription businesses
- •Hands-on experience with AI tools (Claude, ChatGPT, Midjourney, etc.)
- •Familiarity with marketing automation platforms (Braze, Iterable, Salesforce Marketing Cloud)